SLIME 101
What is slime?
Let’s talk science! Slime is all about POLYMERS! A polymer is made up of very large chains of molecules. A chemical reaction occurs between the PVA glue (Polyvinyl acetate) and the borax slime activator (Sodium tetraborate decahydrate) when fully combined. SLIME is the new substance formed.
Instead of flowing freely as before, the molecules in the mixture have become tangled and create what is known as slime. Slime can then be mixed with other ingredients to create different sensory experiences. Including different colouring, pigments, fragrance oils, soft clays, sprinkles, crunchy add in’s, fimo slices and more!
Slime is NOT edible. Although some look shockingly delicious, smell amazing and could be themed around food and yummy treats. The primary ingredients in slime are non-toxic PVA school glue & diluted borax solution, and can also contain other ingredients listed above.
Slime history?
SLIME, originally called GAK or FLUBBER, is a toy that was manufactured by leading retailer Mattel in 1976. As the name implies, it was designed to be GROSS with a sickly green, glossy shine and cold, slimy feel to it that would ooze all over the place. The product even came sealed in a mini green plastic "trash can".
Slime became even more popular after Nickelodeon, a popular TV Network for kids, started featuring it on its shows. On the 1979 TV show "You Can't Do That", if someone said "I don't know," a bucket of green slime would be dumped on them. It was later used on many of their game shows, like 1986’s "Double Dare" where contestants would compete on an obstacle course to get their "reward" if they won, which was a huge bucket of slime dropped on their heads! Even at the Nickelodeon Kids' Choice Awards, where winning celebrities get slimed on!
Slime today?
Slime TODAY has evolved into a worldwide craze. Not only is slime FUN for people of all ages, but slime is also used as a great multi-sensory tool for stress + anxiety relief, sensory play and a fidget toy.
You can find a huge online presence on social media platforms like Instagram, YouTube and TikTok with thousands of accounts ranging from other slime creators & slime lovers, ASMR artists and other slime shops. There have even been slime conventions across the world where thousands of people come together and buy slimes from different sellers/slime shops.
You can discover and watch slime videos, reviews, tutorials, DIYs and more just from searching “slime” or scrolling your satisfying explore page. If social media has made you stumble across us, that’s the power of slime still doing its thing after all these years!
Slime textures?
Slime textures have evolved over the years and are forever expanding in a world full of creative artists all over the world on social media. Below are just some of the amazing slime textures that each have their own unique look and feel.
Thick & Glossy, Butter, Clear, Cloud, Snowfizz, Jelly, Bingsu, Icee, Cloud Cream, Cloud Dough, Pigmented Clear, Butterfizz, Gravel, Frogspawn, Fishbowl, Sand, Perlite, Crushed Silica, Pumice, Floam, Marshmallow Foam, Water, Slushiee, Lava rocks, Blockbead, Bubble bead, Sugar scrub, Slay, DIY Clay, Snow Butter, Jelly cube, Milky Clear + many, many more!!
You can create these textures from adding in different ingredients to a slime base, and with certain ratios of ingredients help with achieving different satisfying textures.
What is ASMR?
ASMR stands for Autonomous Sensory Meridian Response, a relaxing sensation often described as a tingling feeling that begins around the scalp and moves down the neck and body, however this differs for each person. Many people experience ASMR through certain sounds, visuals, or repetitive actions that create a calming and satisfying response.
Over the years, ASMR has become a huge worldwide phenomenon across platforms like Youtube, Tiktok, and Instagram, with millions of people watching videos to relax, sleep, reduce stress, or simply enjoy the sensory experience.
While slime videos are one of the most popular forms of ASMR thanks to their crunchy, stretchy, and squishy sounds, and stunning visuals, ASMR content also includes whispering, tapping, keyboard typing, soap cutting, makeup videos, eating, painting, cooking sounds, and even satisfying power washing videos.
Whether you experience ASMR yourself or simply enjoy satisfying sounds and visuals, slime is one of the most interactive and fun ways to explore the sensory world of ASMR firsthand.
What makes us different?
Unlike many mass produced store bought slimes, our slimes are carefully handmade right here in Auckland, New Zealand by a small business passionate about creating safe, satisfying, high quality, sensory products. Many cheap slimes found online or in stores often contain unknown ingredients, lack proper safety information, or are manufactured in bulk by the thousands with little transparency and let’s face it, care.
We take a completely different approach by using carefully sourced ingredients from trusted suppliers across New Zealand, other local small businesses , and shops from around the world. With a strong focus on quality, creativity, and safety in every batch we make.
Every slime is designed, mixed, scented, packaged, and prepared by hand with genuine care and attention to detail. From custom texture themes and satisfying ASMR experiences, we put our heart into every product we create. Supporting our business means supporting a real person, a real passion, and a small New Zealand brand where every single order truly makes a difference.
